1. Gifto is a self-governing and self-sustaining ecosystem for virtual gifts to be created, curated, tracked, bought, sent and exchanged across any content platform such as YouTube, Instagram, Facebook, and Uplive.
2. Creating by Asia Innovations Group (AIG - Uplive), which has proven that virtual gifting system is not only a highly effective monetization method, but also enhancing interactions and relationships between creators and their fans. Each virtual gift will be implemented as a smart contract on Ethereum blockchain, enabling virtual gifts to exist, be owned, and be transacted independently from any particular content platform or system, which will serve to reduce the dependency of content producers on their publishing platforms to secure revenue for their work.